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|  Discover Britain’s hidden gems and delve into regions rich in historic houses, sumptuous gardens and legendary landscapes with the British Tourist Authority’s (BTA) latest touring itineraries brochure and website, “Hidden Britain”.
There is a lot more to Britain than meets the eye – from hidden historic houses, to glorious gardens, unique villages and undiscovered movie locations. With its latest marketing campaign, Hidden Britain, the BTA aims to help visitors to uncover and explore Britain’s hidden treasures.
This brand new campaign features easy-to-use touring itineraries covering the length and breadth of Britain, from the Highlands in Scotland, to the southern tip of Cornwall.
The itineraries are tailored to suit all tastes, highlighting a variety of different attractions. Visitors won’t always need to use a car as the itineraries also feature other forms of transport, ranging from romantic steam trains to a horse-drawn stagecoach, to relaxing canal boats and local post buses.
Examples of itineraries include:
Broomsticks & Brief Encounters - a tour of the North West and Isle of Man
Mountains & Monsters - see the stunning Scottish Highlands by rail
An Englishman’s home is his castle – a guide to the South East of England. A region rich with centuries of history.
Promotional literature: Brochure (produced in English, Japanese, Italian, Spanish, German, French and Dutch)
Website: www.visitbritain.com/tourbritain - features touring itineraries (new ones will be added regularly), advice on travelling around Britain, movie spotlights on specific regions plus the opportunity to challenge BTA’s Touring Team. Each month a winner is chosen and their itinerary designed and published on the site. Brand new touring itineraries are being launched regularly and available to view online.
Alternatively, please contact your local BTA press office.  |
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